Morocco anticipates a robust olive harvest for the 2025-2026 season, marking a significant rebound after drought-affected years. Industry sources project up to 2 million tons of olives, potentially yielding 200,000 tons of olive oil more than double the previous season’s low output.
Broader Implications for Prices and Exports
A strong harvest promises relief after years of high prices from shortages. However, labor issues could offset some gains. Furthermore, global dynamics will influence final retail costs.
Ultimately, Morocco’s olive industry demonstrates resilience, balancing abundant yields with structural challenges like workforce availability.
Morocco Labor Shortages Persist as Key Challenge
Industry leaders note a persistent labor shortage as a major hurdle. Harvesting demands intensive manual work, but fewer workers are available due to urbanization, migration, and competition from other sectors. Consequently, costs rise, and the season may extend into early 2026 due to delayed picking.
Favorable rainfall in key periods boosts tree health and fruit set. The Moroccan Interprofessional Federation of Olive Production highlights this recovery, with expectations for record or near-record yields. Additionally, this abundance could lower domestic olive oil prices to around MAD 50-55 per liter and create export surpluses.

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